At the moment, there are only a few brands that have foldable smartphones on their shelf. We haven’t seen a foldable iPhone or foldable Pixel device yet. However, Samsung already has several generations of foldable smartphones. On August 10 this year, Samsung launched the Galaxy Z Fold4 / Flip4 foldable smartphones. Both mobile phones are equipped with the Snapdragon 8+ Gen 1 chip.
Benjamin Braun, CMO of Samsung Europe, previously said at IFA 2022 that the Samsung Galaxy Z Fold4 and Galaxy Z Flip4 had “double” shipments of the Galaxy Z Fold3 and Z Flip3. According to a recent report from Sammobile, Samsung’s goal is to ship 15 million foldable smartphones by the end of this year. However, recent reports suggest the company may not meet its shipment target this year. There is speculation that the total sales of Samsung’s foldable smartphones this year are around 10 million units. Out of this number, Samsung Galaxy Z Fold 4/Flip 4 has about 8 million units.
Samsung Galaxy Z Fold 4 / Flip 4 shipment is positive
During the same period last year, Samsung Galaxy Z Fold3 / Flip3 foldable smartphones had around 7.1 million units. This means that the Galaxy Z Fold4 / Flip4 already has a 13% increase in shipments. Nevertheless, the company has still not met its shipment target for the year.
According to reports, this situation is mainly due to the global economic situation. The lower than expected shipping has nothing to do with the quality or marketability of the Samsung Galaxy Z Fold4/Flip4 foldable smartphones.
According to a previous report, the data analysis agency Omdia claims that the Galaxy Z Fold4/Flip4 will ship 11 million units by the end of this year. According to the market outlook, Samsung will not ship up to 15 million foldable smartphones this year. Recent forecasts that include the Galaxy Z Fold 3 / Flip 3 show that Samsung will ship 13 million foldable smartphones this year.